Forensic Account Analysis
The Truth About
Your Ad Spend.
Stop accepting vanity metrics from your agency. Uncover hidden waste, fix broken tracking, and align your paid media with actual B2B revenue goals.
The “Black Box” Problem.
Is your marketing team reporting a fantastic “Cost Per Lead” (CPL), while your sales team complains that the leads are unqualified junk?
This happens when ad accounts are left on autopilot, optimizing for cheap clicks rather than downstream revenue. Without a forensic audit, companies routinely waste 20% to 40% of their media budget on poor targeting, hidden settings, and misconfigured tracking.
Who Needs an Audit?
We perform objective, third-party reviews for scaling B2B companies.
In-House Teams
Internal marketing teams looking for an expert second opinion or fresh strategic angles to break through a performance plateau.
Agency Accountability
Founders and CMOs who want an objective review of their current agency’s work to ensure budget isn’t being wasted.
Scale-Up Phase
Companies preparing to significantly increase their media budget and needing assurance that their tracking infrastructure is flawless.
Our Audit Process
How we dissect your accounts.
PHASE 01
Forensic Account Review
We tear down your Google, LinkedIn, and Meta accounts. We hunt for broad match bleed, location targeting loopholes, frequency capping issues, and outdated bid strategies.
PHASE 02
Attribution & CRM Sync
We trace the data from the initial click to the closed-won deal. If your Google Ads account isn’t speaking the same language as your Salesforce or HubSpot, we identify the exact breaking point.
PHASE 03
Creative Teardown
We evaluate your ad copy and landing pages against B2B best practices. We look for friction points, poor mobile optimization, and messaging that fails to address specific buyer pain points.
Deliverables
What You Get.
✧
Waste Identification
A dollar-for-dollar breakdown of where your budget is currently bleeding and exactly how to stop it immediately.
✧
Strategic Roadmap
Not just a generic slide deck. You receive a prioritized, step-by-step action plan to restructure your accounts for revenue, not clicks.
✧
Unit Economics Check
An honest assessment of whether your current Customer Acquisition Cost (CAC) is sustainable based on your Lifetime Value (LTV).
Common Queries
Frequently Asked Questions
Stop guessing. Start auditing.
Let’s Talk.
If you’re evaluating paid advertising with a focus on enquiry quality, cost control, and long-term performance, we’re open to a conversation.
Email: hello@digitaladspartner.com
